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Monday 15 December 2014

This is the age of e-recruitment as the focus of employee recruitment is rapidly shifting from offline job boards to online portals and social media networks. Considering the 2014 global statics, the adoption of online portals and social media networks for recruitment processes or you can say as a “talent pool” has become an obvious choice for recruiters.

What role does Social Media play as “talent pools”?

At first, social networks seems like a recreational tool for children and teens, but its expansion into the mobile platforms has made it more involved and feasible in the business sector. People from all over the world are logged on into the websites like Facebook, twitter, LinkedIn, etc., through their Smartphones. The development of these websites in the mobile application form has made this possible and thus they can check messages, update statuses and all that, regardless of their geographical orientation. Along with that, people tend to view other pages and those looking for work or a job mostly prefer to open social network hiring in India. Because of this, a company or a business needs to create a decent recruitment page on these social media sites to experience an effective recruitment process. A company or online recruiters have to make sure that its social networking page is well advertised and contains all the info about you in an attractive outlook. After all, you are not the only one who thinks of this solution!

How do they recruit through social network in India?

In a global HR professionals’ survey, it was noted that over 98% of the recruiters believe in online recruiting processes and social media play a vital role in recruitment processes. To extract the icing of the cake, or in lame words to select the best talent out of thousands of job applicants they use Applicant tracking system (ATS). It is a technical tool to select the best candidates on the basis of keywords matching the skills, experience, etc. into their resume, as per the requirement of the job.

Inform, encourage and empower
With the emerging of apps on mobile platform, a company may become a strong contentious professional network.


For certain, companies may encourage the candidates to apply through social media and other online networks by using their applications so that they can quickly complete the background checks prior to consideration.

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